You can kiss dangergoodbye.
An innovative lip gloss tube that can detect date rape drugs and call for help is on the market to ensure the safety of women everywhere.
Produced by Esōes Cosmetics, the $65 product — which comes in a variety of shades as well as two matte liquid lipsticks — includes testing strips and a high-tech case equipped with a button that, when pressed if connected to Bluetooth, can contact emergency services via the company’s location-enabled safety app.
“When I would speak in huge groups of women, I would be like, ‘Who carries mace?’ And no one would raise their hands. So I was like, ‘Well, who carries lipstick?’ And everyone raised their hands,” Esōes, pronounced “SOS,” founder Joy Hoover told InStyle.
“When I was looking at the market, there are fentanyl strips, but there’s no drink strip.”
The case has a hidden compartment in the bottom of the tube that holds testing strips, which work like pregnancy tests when dipped into a beverage — two lines mean the drink is safe, while one line means roofies are present.
The benzodiazepine test strips can detect drugs such as rohypnol or “roofies,” xanax, valium, ativan, among others, according to the product listing.
“I had been roofied before, but I didn’t understand all the statistics,” said Hoover, whose prior non-profit work inspired her invention.
Experts say it’s almost impossible to know just how prevalent drink spiking is, in part due to insufficient data and a lack of reporting. People who have been drugged may not realize, or they may not seek help at a hospital to confirm their suspicions, so estimates are likely inaccurate.
Findings from a 2016 study suggested that drink spiking might be more common than previously believed, and according to a survey of more than 900 adults from the American Addiction Centers, 56% of women and 44% of men said they have consumed food or drinks that were spiked at least once in their lifetime.
“One of the things that we see with violence is it’s not only the act; it’s also not being believed, not being helped, not being trusted. And our test strips can act as evidence,” Hoover said.
Last month, Hoover was one of 20 entrepreneurs to receive the Botox Cosmetic and IFundWomen’s Grant thanks to her life-saving lip gloss.
She intends to use the $25,000 in funds to expand upon the product, which is billed as the first patented liquid lipstick or gloss to feature drink testing strips and a Bluetooth-connected panic button in its design.
Now, one year after its launch, Esōes’ lip gloss has become the saving grace for customers, one of whom used the panic button to reach her partner when she was put in an unsafe scenario.
Even Hoover’s young daughter — who once jokingly suggested the idea for the safety lipstick — was tempted to press the button when a substitute teacher wouldn’t let her leave the classroom.
“I was trying to look at violence as a whole, from my daughter’s safety at school to a trafficking survivor or someone living with their active abuser,” explained Hoover, who also collaborates with bars, clubs and college campuses for strip distribution and education. “How could we get as many of the safety features as possible?”
The Post has reached out to Hoover for further comment.