What would you do if you opened up a Mars bar and found out that the iconic ripple was missing?
Well, Harry Seagar, 34, from Aylesbury, Buckinghamshire, took a picture of it, ate it, and then decided to post the picture of it on social media.
Since then it has gained a lot of traction.
So much traction in fact that the post has 12,000 reactions, 2,700 comments and 229 shares.
Clearly everybody like Harry is shocked by the revelation that a smooth Mars bar could possibly exist.
He captioned his social media post: ‘Yesterday I had a completely smooth Mars Bar. I wonder or this is a cost cutting measure in this chocolate bar from now on.
’34, Male, UK. Don’t like bananas. This photo was taken on a 1972 ex British Airtours Leyland Leopard I was a passenger on, going down the M40 motorway.’
Harry told : ‘The Mars bar came from a service station in Thame, Oxfordshire on Sunday. The Esso garage with the Burger King.
‘We were on our way to the Lancaster Classic Car show at the NEC in Birmingham from Buckinghamshire, and were riding on a vintage bus; about eight of us.
‘I saw it was smooth and initially I just assumed it was some sort of cost cutting venture from Mars.’
Harry then proceeded to eat the bar with not much thought and it wasn’t until he was commuting into London the next day at 7.30am that he decided to post it on the Dull Men’s Club Facebook page.
This is when everything changed.
‘I think it was around lunch time I was in Holborn area and saw the post had been accepted about 10 minutes prior to me checking my phone and it had gone absolutely mental,’ he revealed.
‘I literally had zero idea this could or would happen. I assumed it would be maybe 10, 12 likes max, perhaps one or two comments.’
Harry thinks this is probably a once-in-a-lifetime experience that he has been through but has not given up hope finding another smooth one in the future.
He said: ‘A quick Google shows that this does happen quite a lot. There have been a few cases of smooth Mars bars.
‘A lot of people in the know have said that the Mars bars are blown with air after being enrobed which creates the ripple on top.
‘There’s a possibility this one wasn’t blasted with that jet of air.’
Mars are giving Harry a voucher for a free Mars bar but he emailed them to ask what caused the smooth bar, rather than accept compensation.
Harry added: ‘Also half the world seem to think I opened the wrapper and put another chocolate bar in which I certainly haven’t got the time to do.
‘It genuinely is a real bar. Shame I ate it.
‘It’s an amusing story, I’ve learnt a lot about Mars bars I didn’t know from the comments.’
People were quick to give their take on the smooth Mars bar in the comments section below his post.
Viv Iene made a valid point and said: ‘Doesn’t look right. I prefer a veiny one.’
Meanwhile Ashley Marie was curious to know: ‘Is the bottom smooth, too?’
James Hartley-Prime quickly pointed out: ‘Sorry, I think you have the wrong group, this is for dull posts only.’
The Mars Wrigley UK spokesperson said: ‘With over 2.5 million Mars Bars produced daily at our Slough factory it seems this has slipped through without its signature flourish.
‘While we can’t reveal all the secrets behind our product line, we can promise fans that these smooth Mars Bars are a rare find and the classic swirl isn’t going away.’
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