Prime Day 2024 is finally here, and it’s the perfect time to refresh your underwear drawer with some stylish lace options from Hanky Panky.
From July 16 to 17, Amazon Prime members will be able to scoop up packs of the celeb-approved undies at up to 50% off.
Launched in 1977, the brand has a long list of famous fans — including Dua Lipa, who showed off her Hanky Panky thong at last year’s “Barbie” movie premiere, and SZA, who once snapped a selfie while wearing a floral-printed pick.
Hanky Panky Original Rise Thong 5-Pack
Hanky Panky Low Rise Thong 5-Pack
“Friends” star Jennifer Aniston has also shouted out the cute yet comfy underwear, revealing to Sandra Bullock during an Interview magazine chat that she was wearing “Hanky Panky underwear if we want to get real specific.”
And right now, shoppers can scoop up a three- or five-pack of the brand’s bestselling original- or low-rise lace thongs for less.
First launched in 1986, the stretchy skivvies come in countless colors and prints — many of which are included in Amazon’s Prime Day deals — and are “one size fits most,” promising to fit sizes 2 through 12.
Hanky Panky Original Rise Thong 3-Pack
Hanky Panky Low Rise Thong 3-Pack
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And a 2004 Wall Street Journal story made the style a sensation, describing it as “lace butter” and outing Cindy Crawford and Julianne Moore as among the many celebs who’d purchased pairs.
But if you’re hoping to get in on these fantastic deals, we’d suggest acting fast (and not just because Prime Day ends after July 17).
Hanky Panky says it sells one of these beloved styles — trademarked “The World’s Most Comfortable Thong” — every 10 seconds, so we have no doubt these marked-down undies will fly out of stock in a flash.
And before you check out, don’t miss our roundup of the best fashion finds on sale for Prime Day.
Shop more of the best Prime Day deals:
- Prime Day’s 47 best beauty deals include celeb-loved Laneige, EltaMD, more
- We found 23 celeb-loved styles on sale for Prime Day: Ray-Ban, Havaianas, more
- These Prime Day fashion and beauty picks are royal-approved and on sale up to $230 off
- On sale and Oprah-approved: Shop Prime Day deals on Sunday Riley, Beats, more